Appleosophy Newswire

Apple Music and NFL announces Bad Bunny will headline Super Bowl LX halftime show

Apple Music and the NFL announced that Bad Bunny will perform during the Super Bowl LX halftime show on February 8, 2026. The announcement was made tonight during NBC’s Sunday Night Football game between the Packers and the Cowboys.

Apple Music is the presenting sponsor of the show as part of a five-year, $50 million-per-year deal that began with Super Bowl LVII in 2023.