After two months of closure, 21 of Apple’s 22 retails stores reopened their doors to customers today. Australia’s coronavirus strategy has been very affective, allowing it to be among the first regions Apple is satisfied to welcome customers and staff. I visited my local store today where their was a line outside the store, with customers lining-up 1.5 meters apart. All customers were provided masks to wear and needed temperature checks before entering the store. I got my mask and temperature checked, then proceeded to walk into a store that usually was completely full of customers standing around, instead customers and staff were spread out. Staff were regularly cleaning tables, products and surfaces touched by others. Customers walked in to purchase products or drop off or pick up devices that needed to be repaired. I asked an Apple Staff member about appointments and repairs, they said they were booked out for weeks as many people are now bringing their products in as they couldn’t before.
Prior to today, reopening outside of China occurred on a very small scale with only a few stores opening in the region. South Korea’s only store reopened in early April and Austria’s only store reopened only a few days ago.
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Author: Holden Satterwhite
Founder of Appleosophy and Redfruit Media. Twitter: @hesatter
