This morning, Apple announced that it is releasing its new Pride Edition Sport Band to showcase its efforts and support of the LGBT+ community.
As posted on Apple Newsroom:
“Through these efforts, Apple supports and brings awareness to LGBTQ+ advocacy organizations that are working to bring about positive change, including Equality Federation Institute, an advocacy accelerator that is building a network of state-based LGBTQ+ advocacy organizations in the U.S., and GLSEN, an education organization working to end discrimination, harassment, and bullying based on sexual orientation, gender identity, and gender expression. Additional advocacy organizations Apple supports include Encircle, Equality North Carolina, Equality Texas, Gender Spectrum, Human Rights Campaign, ILGA World, the National Center for Transgender Equality, PFLAG, SMYAL, and The Trevor Project.”
Customers can begin ordering the new Pride Edition Sport Band through Apple on Tuesday, May 23 and they are expected to be available in Apple Stores beginning on Wednesday, May 24, and will cost $49.
The new Pride Edition Sport Band will be available for Apple Watches with the 41mm and 45mm sizes, and are compatible with the Apple Watch Series 3 and later versions.
Apple’s 2023 Pride Celebration watch face and wallpaper are currently available to download through App Clips on the Apple Watch Pride Edition Sport Band packaging (once released), Apple retail stores, and will be available for download through Apple.com too.
