Apple Embracing ‘Dynamic Island’ with New iPhone 14 Displays at Retail Stores

Avatar for Sid Ramirez
iPhone 14 Pro Dynamic Island
Image: Apple

iPhone 14 is finally out in the wild. With pre-orders already arriving to customers around the world and some Apple Retail stores carrying iPhone 14 stock, Apple is embracing the new ‘Dynamic Island’ feature of the Pro models with in-store displays and other updates.

Images of these displays were shared on Twitter by Parker Ortolani from The Verge:

In addition to the images shared by Ortolani on Twitter, Apple has also published new images celebrating the launch of the iPhone 14 around the world. Specifically, Apple shared an image of an iPhone 14 Pro display from Apple Champs-Élysées.

Apple Champs-Élysées iPhone 14 Pro
Image: Apple

The introduction of these new displays comes on the heels of Apple completely revamping parts of the in-store experience. For example, Apple has redesigned the entire Apple Watch demo area by replacing the wood and glass table with polished stainless-steel stands, encouraging customers to get hands-on with their favorite combination.

Apple Watch Series 8
Image: Apple

As noted by Michael Steeber on Twitter, Apple is also updating its Avenues to highlight new Apple Watch band colors and materials.

These new changes are expected to roll out to all Apple Retail Stores in the coming weeks and months. Does your Apple Retail Store have these new displays? Does your Apple Retail Store have any unique touches we didn’t cover? Let us know below or on Twitter.

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