Apple quietly revives snow feature in Apple Store app

Avatar for David Becker
apple store dark mode
apple store dark mode

It may not be the first day of winter yet, but it is December and the holiday season is in full swing, which has not stopped Apple from bringing back a nifty feature on one of its apps.

When in the Search section of the app on the iPhone, iPod Touch or iPad, type in the words “let it snow” into the slot above. After that is done, you will soon see little bits of snow falling on your screen.

Snow falling in the Apple Store app after typing in the words “let it snow” in the search bar

Even though it is a pretty small feature for the Apple Store app, it is an easy way for customers to get into the holiday spirit.

At this time, it will only work in the Apple Store app and on its website.

Apple’s Apple Store app is a free app in the App Store on iOS and iPadOS devices. When customers make purchases with their Apple Card from it, they can get 3% in Daily Cash too.

What do you think of the falling snow in the Apple Store app? Let us know on Twitter at @appleosophy.

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