Apple marks 15 years of fighting AIDS with (RED), offers new Apple Watch faces

Today, Apple is celebrating 15 years of AIDS fighting and partnership with Product (RED). In celebration of the anniversary, the company is offering new Apple Watch faces.

Apple shows new ways to combat diseases

The Cupertino-based giant states that in honor of World AIDS Day, the company is offering “new ways” for customers to learn, engage, and donate by raising funds and awareness to support people on the front lines of both AIDS and COVID-19:

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“Since 2006, Apple customers have helped raise nearly $270 million to fund prevention, testing, and counseling services for people impacted by HIV/AIDS. Apple-supported grants have enabled care and support services for over 11 million people, provided over 192 million HIV tests, and allowed over 13.8 million people access to life-saving antiretroviral treatments. In 2020 alone, Apple’s support for (RED) helped prevent over 145,000 HIV-positive mothers from passing the virus on to their babies.”

Apple is offering new products in order to combat HIV/AIDS and COVID-19. According to the company, part of the proceeds from every purchase of these products goes directly to the Global Fund to fight AIDS. In addition, until the end of 2022, half the proceeds from the purchases will directly go to Global Fund’s COVID-19 Response.

The new Apple products eligible for the funds are:

  • iPhone 13 (PRODUCT)RED
  • iPhone 13 mini (PRODUCT)RED
  • Apple Watch Series 7 (PRODUCT)RED


Apple marks 15 years of fighting AIDS with (RED), offers new Apple Watch faces

Moreover, Apple is offering new (RED) watch faces for Apple Watch users to show support for fighting HIV/AIDS and COVID-19.

Raising Awareness on World AIDS Day

Apple is also spreading awareness on World AIDS Day by turning to its services. The App Store is highlighting an app called Positive Singles – a dating app for singles infected with HIV/AIDS and sexually transmitted infections. In Apple Books, there are collections of fictional and non-fictional books and audiobooks telling the stories of the global fight against HIV/AIDS.

Apple Podcasts include shows that look into the state of the global AIDS crisis, and Apple Music will feature music, radio, and more collections that recognize World AIDS Day. Finally, Apple TV+ will feature movies and TV shows that educate the cost of human life in the HIV/AIDS pandemic.

You can download the new Apple Watch watch faces on on your iPhone. You will be required to have iOS 14.5 or later and watchOS 7.4 or later.

Heedo Abu Laban
Author: Heedo Abu Laban

18 years old | News Editor and Writer at Appleosophy | former writer at | a big fan of tech + politics | Twitter: @HeedoAbuLaban

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